In content creation, the challenge lies in balancing long and short-form content. While short videos may attract a larger audience, often those viewers prefer brief content. When presented with longer content, such as on YouTube, the audience may quickly lose interest and exit after a few seconds. Unfortunately, this behavior can negatively impact a creator’s visibility, as the platform may interpret low engagement as poor content quality and subsequently reduce its promotion. Striking the right balance between content duration and audience preferences is crucial to maintaining engagement and sustaining visibility on platforms like YouTube.
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