OpenAI is trialling Sora, their latest text-to-video model which can create short (1 minute) video clips from simple prompts and which looks set to shake up the creative industries.
Already one US studio has wrapped an $800 million expansion plan that would have added 12 new soundstages and increased usable backlot space at their 330-acre facility in Atlanta.
This technology is still at an early stage, but the videos posted by OpenAI on their Sora web page provide a glimpse into what is coming.
Short extract here:
Prompt: A stylish woman walks down a Tokyo street filled with warm glowing neon and animated city signage. She wears a black leather jacket, a long red dress, and black boots, and carries a black purse. She wears sunglasses and red lipstick. She walks confidently and casually. The street is damp and reflective, creating a mirror effect of the colorful lights. Many pedestrians walk about.
