In 2024, staying updated on music trends is crucial for creators, whether solo or part of a team, as music plays a vital role in various media like ads, movies, and social media. Here are six key music trends to watch:
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Cinematic Stings for Short-Form Videos: The rise of short-form content has led to a demand for impactful music, especially cinematic stings resembling trailer music. This trend is expected to grow, enhancing the appeal of short videos.
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Acoustic Music’s Quiet Comeback: Despite the dominance of electronic music, there’s a renewed interest in acoustic music. Tyler Childers’ viral hit “Jersey Giant” exemplifies this trend, with artists covering and reinterpreting it on platforms like TikTok.
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Comedy Music Tickles Ribs: Comedy music, a timeless tradition, continues to thrive. The success of “Planet of the Bass” on TikTok in 2023, a parody of '90s Eurodance, showcases the genre’s ability to go viral and gain meme status.
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Real-Life or Lesser-Known Samples Take Off: Sampling from real-life or lesser-known sources is gaining popularity, exemplified by artists like Fred Again. This authentic approach to sampling connects with audiences on a personal level.
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Jazz/Soul/Electronica Hybrids Rise: The blending of seemingly disparate genres like jazz, soul, and electronica is gaining traction. Artists like Jitwam seamlessly incorporate elements from these genres, creating a unique and appealing fusion.
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AI in Music Gains Traction: Artificial intelligence (AI) in music production is becoming more prevalent. In 2023, AI transitioned from a conceptual idea to a mainstream tool. It is used to generate ideas, complete unfinished tracks, and enhance old recordings. Tools like Soundmatch help users find the perfect tracks for their projects.
Creators looking for suitable soundtracks can explore Epidemic Sound, offering a diverse catalog of over 40,000 royalty-free tracks. Additionally, businesses aiming to elevate their content can contact the Enterprise team for guidance on trends, customized playlists, and maximizing subscription benefits. Epidemic Sound’s unique selling point is that they exclusively own the rights to their music catalog, ensuring users can use the music without worrying about copyright issues or additional fees.
Full article: Music trends 2024: 6 must-know trends | Epidemic Sound